For this first post, I've selected
Universal Principles of Design. This book provides an excellent survey of design principles that beginning~advanced designers can view in order to get a feel for problems one is likely to encounter in design as well as possible solutions. Simply put, this book contains an amazing amount of information about a wide variety of topics of interest to designers. Some of these topics include:
- the 80/20 rule
- aesthetic usability
- advanced graphic organizers
- color theory
- Fitt's law
- Gestalt principles of organization
The really useful thing about this book is that it not only provides an explanation of each design principle with examples, but also provides the sources of the ideas and some research findings.
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